Welcome back: Activism

Hope everyone enjoyed a productive Easter Break! I spent some time in Sweden with The Duffy Agency, and looked at some of their work for We Feedback, a very worthwhile campaign for the World Food Programme.

I also recorded an interview with Sean Duffy for the For Immediate Release podcast which explores some of the challenges surrounding using social media to project charitable activity.

This week we will look at other forms of activism, from protest and pressure groups to cyber attack and denial of service.

To get us started, here’s a good example of using a video to focus attention on a controversial cause.


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University of Sunderland
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