For some of you today is the day when you set up your first blog!
Hopefully you will all come to your #mac114 or #mac299 class ready to show the rest of us your favourite personal web sites… (If that every hungry dog of yours ate your homework, a short cut might be to look at the Independent’s list of the Top 100 Twitterers, look at the profiles of people who interest you and see if they also have a blog or personal site).
You will also start to bookmark and follow some useful PR and journalism sites. Naturally, we will begin with our own Journalism & PR at Sunderland.
Here are a couple of PR academics who I read and learn from every day.
There is some great stuff out there,but keeping up with it can be a challenge. So now it is time to set up a Google Reader account…
Finally, via Chris Rushton, evidence that businesses do read young bloggers: Spanish fashion (Zara) chain scraps T-shirts after bloggers complain Fashion bloggers said Inditex group, which owns Zara, copied photographs from the internet to use on T-shirt designs.